I. Ceramic Manufacturer Association
The Chaozhou Ceramics Industry Association is one of the largest and most functionally comprehensive organizations in the domestic ceramics industry. Recognized by the provincial civil affairs department as a 5A-level association, it holds a significant influence among Ceramic Manufacturer Associations in the region and has signed a “Provincial Innovation Observation Program” agreement with the provincial social work committee.
The Association Secretariat has offices, a technology and standardization department, an information and network department, a marketing and development department, and history editorial department, and other departments. Reasonable division of labor is implemented between departments to ensure clear responsibilities; at the same time, flexible and efficient cross-departmental collaboration ensures that all work is carried out in an orderly manner. In addition, the Association attaches great importance to talent cultivation and encourages and supports staff to participate in various professional trainings regularly, aiming to continuously improve their professional skills and personal qualities. This continuous learning atmosphere not only strengthens the teamwork spirit but also lays a solid foundation for the Association to undertake and complete highly specialized tasks.
II. Social Benefits Generated
Through its efforts, the Ceramic Manufacturer Association has enabled the Chaozhou ceramic industry to achieve notable advancements:
- Industrial Transformation and Upgrading: Chaozhou has led other domestic areas in developing innovative ceramics, industrial transformation, and upgrading ahead of other domestic production areas. In recent years, with the innovation of bone china, reinforced high alumina porcelain, reinforced magnesium porcelain, glass ceramics, and many other new varieties, a large number of innovative product results have been transformed and industrialized.
- Energy Savings and Efficiency: the production area of energy saving and consumption level is higher than other domestic production areas. Chaozhou ceramics unit product energy consumption decreased by more than 5% per year, and kiln technology transformation ahead of other domestic production areas achieved great social and economic benefits.
- Standardization Leadership: The association’s standardization strategy positions Chaozhou at the forefront of the industry in promoting and developing standards, bringing it recognition as a leading standardized production area.
- Anti-Dumping Alliance: The Ceramic Manufacturer Association organized an alliance to address foreign anti-dumping challenges. In recent years to respond to the European Union, Brazil’s anti-dumping, quick response, quick action, enterprise participation level wide, the effect of the complaint is better and so on the characteristics of the State Department of Foreign Trade and the China Chamber of Commerce of Light Industry affirmed that the industry should respond to anti-dumping work of the pioneers.
III. Service Capacity
The Ceramic Manufacturer Association gives full play to the industry’s “guidance, management, service” function, in the development and promotion of industry standards, intellectual property rights, copyright protection, energy-saving services, knowledge training of member enterprises, “China Porcelain” image promotion and so on. “image publicity and other aspects of a great deal of work, has been highly evaluated and recognized by the higher authorities.
The Ceramic Manufacturer Association was awarded the “Guangdong Province, the copyright industry demonstration base”, “China Ceramics Industry Excellent Association”, “Guangdong Province Industry Association of Intellectual Property Protection Advantage Unit”, ‘the province’s social organizations in-depth study and practice the scientific concept of development activities advanced unit’, ‘Chaozhou City, the advanced unit of standardization work’ and other honors.
Key areas where the association has demonstrated its prominence include:
- Standardization Achievements：Since 2007, the Ceramic Manufacturer Association has supported over 30 enterprises in establishing internal standardization systems, through the standardization of good behavior enterprises identified. The association and the participating standard-setting units have been awarded special rewards for standardization by the provinces and localities for three consecutive years. Standardization has led to reduced energy consumption and improved product quality, strengthening the industry’s competitiveness.
- Anti-Dumping Initiatives: The association pioneered the organization of an anti-dumping alliance in the ceramics industry, linking with trade departments to address the EU’s anti-dumping investigation. Under the efforts of the Association and various departments, a reduction in the tax rate on daily-use ceramics exported to the EU from 26% to 17.9%, safeguarding industry interests and playing a role in the fight against foreign trade barriers, affirmed by enterprises and the government.
- Intellectual Property Rights Protection: The association collaborates with the Municipal Intellectual Property Office to help companies protect core technologies, apply for patents, and mitigate losses from intellectual property disputes. It is recognized as an “Intellectual Property Protection Advantage Unit” by the Provincial Intellectual Property Office.
- Publication of “Porcelain City Style Book”: To promote Chaozhou ceramics and document the industry’s development, the Ceramic Manufacturer Association organized the compilation of “Porcelain City Style Book” book., covering significant industry events, enterprises, and the ceramic industry’s progress from 1987 to 2012 and a comprehensive display of the development trajectory of the ceramic industry in Chaozhou and brilliant achievements. It received high praise from government bodies and industry peers.
- Government Support for Large Events: The association has organized industry talent training, and labor skills competitions, and assisted the government in hosting the “Chaozhou Ceramics International Trade Fair” and development seminars, promoting the training and upgrading of skilled personnel in the industry, significantly impacting the domestic ceramics industry.
The Ceramic Manufacturer Association’s achievements underscore its dedication to supporting and advancing the ceramic industry in Chaozhou, enhancing its reputation and influence in both the national and international ceramic sectors.
